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Ford is using the Global Design Approach for its Upcoming Sports Car “Mustang”
Sports Car “Mustang”
Globalization has greatly affected the Whole world; automotive industry is among those which have molded itself according to the globalization. The most promising example is the approach used by the Ford motors. Styling theme for the next-generation Pony car (Mustang) will be projected by the studios in Europe, Australia and other regions.
Ford’s vice-president for its Global product (Derrick Kuzak) said at Geneva auto-show “It is the common process we use on every vehicle”. Ford adopts this approach to involve all the studios in deciding styling theme, in order to fabricate the best vehicle. It’s been three years that Ford is using this Joint approach. Mustang is the Sports Coupe that is expected to be launched in 2014.
Why Ford is focusing on Global design approach? Its simple fierce competition in automotive industry influenced Ford Motors to change its strategies and to give its best. Customers prefer most stylish cars especially when it comes to sports cars. When the people from studios of Europe, Australia and other regions will contribute in deciding styling theme, a pool of opinion will be generated that will help Ford to give its best shot.
Kuzak is of the point of view that “Mustang is not just an icon in North America, it is an icon globally”. This point of view of Kuzak clearly reflects the Ford’s decision for its Global design approach.
Ford’s New Strategy for Taurus Buyers
Ford is all set to use football as its own reason to get Taurus to be sold. They have been trying to convince new customer groups to sell off their Taurus. The stodgy car has not been making much of sales but they have come out now being re-engineered.
The restyled Taurus for 2010 is about to come out next week with the car dealership being extended for all to use. This push sale is being made to state that Ford is not another US car dealer like Mustang.
Matt Van Dyke of Ford’s US has been saying that the crossover was needed for making their Taurus sales special. Taurus also seems like a high profile sports car being broadcast through National channels and much more diverse ways.
Celebrate the Mustang New Year at AmericanMuscle.com
For Mustang owners, the New Year doesn’t start on January 1st – it begins on that first beautiful spring day when they can finally let their Ponies out of the barn and let them stretch their legs on the highway or racetrack. And as the Mustang New Year fast approaches, you have to make sure you have the exactly what you need to properly customize your ride for the coming months. So head on over to AmericanMuscle, where you’ll find all the highest-quality and lowest-cost Ford Mustang Parts on the Internet.
Now, pretty much every Mustang site out there is going to have a bunch of wheels, cold air intakes, spoilers, etc. But only AmericanMuscle has an equally huge selection of Mustang Interior Parts as well! Make sure your Pony looks as good on the inside as it does on the outside with a new set of seats, floor mats, gauges and pedals. And best of all, we also feature a monsterous collection of billet interior accessories, that will give the inside of your Stang that show-winning look you need so badly.
Ford to Bring All-electric Version of its 2010 Transit Connect
On Monday, Ford announced that the company is planning to introduce an all-electric version of its 2010 Transit Connect in North America.
The new version will be introduced with Ford’s gasoline powered 2.0 liter model.
This all-electric version is based on the global Transit Connect platform and it will be developed in Turkey and delivered to the United States. Smith Electric Vehicles will outfit the vehicle.
Only few details are available about the vehicle still, and it has not been announced what kind of battery it will have and who is its supplier.
Ford With new dual Clutch Transmission
It was announced by Ford on 21st Jan in Detroit that it will introduce its advanced dual clutch PowerShift six-speed transmission.
This feature will be launched in small-car line, in South America in 2010.
Barb Samardzich, Vice President, Global Powertrain Engineering, who announced PowerShift’s production timing at the 2009 Automotive News World Congress said, “PowerShift represents a true competitive advantage for Ford and is one of the many technologies that will help our global small-car platforms set a new world standard for efficiency and drive quality”.
Luxury MKT- A Challenge for Luxury Crossovers
Ford will be offering its new MKT in late summer for dealerships. MKT falls in the line of Ford’s Lincoln. This new car is coming up with many unique and new features to bloom the market.
This enhanced version of the car was long ago due, as the sale of the full size utility cum sports car declined to 5.2 percent. Comparatively, the sale of crossovers has altogether increased.
With MKT, we can choose amongst the two engines that are offered. One is 3.7 liter V6, 267 horse power, and the other is 3.5 liter V6 ecoboost with 350 horse power. The sun roof has fixed glasses with built-in sun shade with an optional power roof.
Big Three to Receive $14b for Rescue Package
The struggling Detroit automakers GM, Chrysler and Ford will receive a $14b loan as rescue package as it has been approved by the American House of President with a 231-170 vote on Wednesday.
Whether the loan will lead the big three to a lasting feasibility and competitiveness or not it was discussed by Republicans in the Senate and the House throughout the day.
Richard Shelby, a Senate Republican and the one of the top GOP member of the Banking Committee, has suspected to delay the legislation with filibuster.


